Brought to you by Heineken
In Heineken’s latest social experiment, former SNL comic and Portlandia star Fred Armisen tests thousands of New Yorkers with an anonymous invitation from a ringing pay phone to “walk across the street.” Check out this video to see how many were curious enough to break away from their routine to receive a once-in-a-lifetime experience at the Comedy Cellar.
Part of Heineken’s new campaign, Routine Interruptions, “The Payphone” social experiment features former SNL comic and Portlandia star Fred Armisen testing thousands of New Yorkers with an anonymous invitation from a ringing pay phone to “walk across the street.” Check out this video to see how many were curious enough to break away from their routine to receive a oncein-a-lifetime experience at the Comedy Cellar.
To potentially become a part of the next “routine interruption,” if you are of legal drinking age you can leave your phone number at RoutineInterruptions.com. Heineken might just spontaneously surprise you with an invitation for a legendary experience right in the very city that you may think you know better than you actually do.
If you want some immediate gratification, tweet @wherenext to receive real-time recreational recommendations from Heineken for an adventure of your own.
The collection of athletes in this list proves you don’t have to look like LeBron James to be one of the greatest athletes in the world. Read More
A lot of star athletes are better remembered because of their cool nicknames. These 25 athletes had the coolest of all time. Read More
In his official blog, Leigh Steinberg breaks down Stan Kroenke's plan to bring the NFL back to Los Angeles. Read More
Boston will try to host the 2024 Olympics. But the bigger issue is why would any American city want to? Read More
Here's a look at 20 hot Instagram photos of the next big fitness model, Bruna Lima. Read More
Athletes are often very aggressive individuals. Here are 15 of the biggest brawls in sports history. Read More
Very few athletes are able to be great and endear themselves to fans on a regular basis. These 20 athletes possess that rare ability. Read More
Athletes like Johnny Manziel polarize themselves from the public, and these 20 are the most unlikable in all of sports. Read More
There are several sports franchises that haven't been good in the past but are headed toward contention now. Expect these teams to win a title or two in the next few years. Read More
By the time the year 2015 has come to an end, these sports records will have fallen. Read More
Chris Christie isn't the only celebrity that really, REALLY loves his favorite sports team. Read More
UFC champion Jon Jones will enter rehab after testing positive for cocaine. Read More