After winning 97 games last season and clinching the National League Central division title for the second time in three years, there is no denying the hype for the Cincinnati Reds is higher than it has been in over a decade.
The Reds are on track to have booming season-ticket sales for the 2013 Major League Baseball regular season. In fact, Cincinnati is on pace to exceed ticket sales from the 2000 season, the same year slugger Ken Griffey Jr. joined the team. This is certainly exciting for an organization that is gearing up to take baseball by storm this year and fulfill their promises made to the loyal fan base.
The Reds expect to sell approximately 2,000 more tickets than they did last year at this time, which would bring their total to 13,000 season-ticket equivalents. This includes adding 20-game or half-season packages together to equal one full season ticket. The 15 percent increase from a year ago and a whopping 42 percent increase from only a few seasons back is certainly impressive.
This is good news considering the organization recently announced they would be using dynamic pricing when it comes to selling single-game tickets. It is a way for fans who buy tickets early to essentially save money while people who decide right around game time will not be able to attend the contest for a cheaper price. The Reds will use Dynamic pricing to take into account Cincinnati’s record, their opponent, if the weather will affect the game and how many tickets are still available to be purchased.
Since there have been so many season-ticket sales already there should not be a huge increase in single-game tickets because the team will be meeting their daily quote. Not to mention, Reds COO Phil Castellini has already stated that the ticket sales should not fluctuate more than one dollar or two when the team decides to use the dynamic pricing.