Brian Keselowski will attempt to qualify for The Daytona 500 once again. The lesser known of the Keselowski brothers has never struggled with speed, but has struggled to find consistent sponsorship and technical alliances.
However, things were different for the 2011 Daytona 500, Brian’s last attempt at The Great American Race. There, with help from younger brother Brad, Brian showed poise throughout the race and the unsponsored 92 car finished 5th in his Gatorade Duel.
This year’s car is different, as gone is the limited K-Automotive Motorsports and in is the established Hamilton-Means Racing. There, Keselowski will have the chance to race a prepared race car thanks to the sponsorship he has already secured for the car before Speedweeks. In 2011, the funding only came after he was secured into NASCAR’s biggest race.
What makes this so special and different, is how Keselowski ensured he could get sponsorship for this race. On Facebook, Keselowski built up an established network of supporters by using not only his personal name but continuing to be himself, entertaining and amicable.
Earlier in the winter, Keselowski thanked his fans by announcing a once in a lifetime opportunity for them. For a small sponsorship fee, fans could have their name placed on the car that Keselowski will run in the duels. After an outpouring of responses, the count has reached over one hundred names with a few days yet to go. If interested just contact Brian over Facebook and pay via paypal.
Thanks to an outpouring of support, and the financial backbone Hamilton-Means offers, Brian Keselowski may surprise people come speedweeks, and put a second Keselowski in the forty-three car field of The Daytona 500.