When Sacramento Kings owner Vivek Ranadive bought the Kings last year for nearly half a billion dollars, he promised to make the franchise one of the most technologically-savvy in the NBA. The Kings’ arena was falling apart literally, and the team’s on court product wasn’t faring any better. He made good on that promise on Thursday in what he dubbed the future — or ‘NBA 3.0′.
Part of that plan includes the announcement that the Kings will start accepting Bitcoin to purchase tickets, items in the team store and much more. The story was first reported by Sacramento Bee’s Ryan Lillis. Bitcoin is a virtual currency that works a lot like Paypal, and is quickly becoming more and more prevalent as a form of payment on online stores like Overstock.com and Google.
The move supplements the Kings’ mobile app that launched at the start of the season, which allows fans to upgrade seats through their phones and find the shortest concession line at the Kings’ Sleep Train Arena. Ranadive, who is a software and technology magnate, promised the Kings would become one of the more state of the art franchises in the league, and he may not be done.
Ranadive also told reporters that he has thrown around the idea of having the Kings’ coaches use Google Glass during games to have quick access to advanced metrics and stats in real-time. This would be a boon for any coach looking to gain an edge, and would be another first for a franchise that has lagged in every way since its inception.
With Ranadive leading the charge, the Kings are at the forefront of the technological evolution in the NBA. The success off the court is certainly helping the product on the court as the Kings have won six of their last 10 games. Vivek obviously knows the value he’s offering Kings fans, and I think the fans look forward to his next technological marvel. At this point, the Kings need all the sprucing up they can get.