5 Ways USA Basketball Will Help the NBA This Summer

USA Basketball Will Help the NBA This Summer

kevin durant usa
Rob Schumacher- USA TODAY Sports

Mark Cuban may not love USA Basketball, at times, when it comes to his team's health and fatigue in the following season, but it must also be noted that the NBA's popularity only became international after Barcelona in 1992. Kevin Durant's departure may have hurt Team USA, but the FIBA World Cup should still be a thrilling event nonetheless. These are the five reasons why it helps the league to send its players overseas in the summer.

5. International Exposure

Olympics
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5. International Exposure

Olympics
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International exposure has helped basketball to grow in the past, and it is the main reason Europe has produced more players in the last decade. Dirk Nowitzki and Pau Gasol would never have emerged as stars without the Barcelona games.

4. Improvement

Paul Georgy Injury
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4. Improvement

Paul Georgy Injury
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We all saw the leap that Kevin Durant and Derrick Rose took after the 2010 FIBA World Championships, and we could see similar improvement from Anthony Davis and James Harden after this summer. I still have my doubts about Rose competing, especially after the injury to Paul George, but we will have to observe whether the point guard can return to MVP form.

3. Networking

Kevin Love LeBron James Cleveland Cavaliers Trade NBA
Bob Donnan- USA TODAY Sports

3. Networking

Kevin Love LeBron James Cleveland Cavaliers Trade NBA
Bob Donnan- USA TODAY Sports

We all know the seeds of the Miami Heat were planted while LeBron James, Dwyane Wade and Chris Bosh worked with each other internationally. They saw that playing together could end up panning out, and they were quite right. Kevin Love and James took a similar approach this summer by making some phone calls.

2. Gold Medals

José Calderón (Spain, No. 8) vs. Kevin Durant (USA, No. 5)
Bob Donnan- USA TODAY Sports

2. Gold Medals

José Calderón (Spain, No. 8) vs. Kevin Durant (USA, No. 5)
Bob Donnan- USA TODAY Sports

Olympic medals can help players from an advertising perspective, but it also means that they have a little more street credit for the rest of their lives. It must also be fun to have a gold medal in your house. This may not directly add money to the NBA, however the exposure to the league can only benefit everyone in the long term. Larry Bird understands this, which explains his statement after George's unfortunate injury.

1. Hopefully Money

Minnesota Timberwolves v Dallas Mavericks
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1. Hopefully Money

Minnesota Timberwolves v Dallas Mavericks
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The IOC currently makes the majority of the money off of these guys, and that is owner Mark Cuban's main beef with the system as it currently sits. Give the NBA and its players a small piece of this big pie, because that is the solution to keeping them involved internationally.

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