Over the last few years, the Maryland football program has undergone significant changes. From the dismissal of long-time head coach Ralph Friedgen to the hiring of Randy Edsall, the hierarchy of the team is much different than it was just a few years ago. In addition to that, Maryland has been committed to an effort to brand, or rebrand, themselves through marketing — especially when it comes to the visual display.
The Labor Day uniforms in 2011 against Miami came with mixed reviews. An idea for a black turf field was met with excitement before ultimately fizzling out. Now, the program is making a less extreme change.
Names are heading back to the uniform.
After taking away the names last season during the rebranding effort, the change is being instituted immediately for the upcoming opening kickoff in 2012.
Coach Randy Edsall addressed the new look earlier this week.
“It’s a traditional look,” Edsall said. “And so what we decided to do with that traditional look is just to have the names on the back of the jerseys. We’re still going to have the ‘Pride’ uniforms where we won’t have the names on the back of the jerseys.”
The Terps open their 2012 slate with a game against William & Mary on September 1st. There isn’t any word yet on which uniform they will wear that evening.
Joe is also the host of Charm City Sports Talk on WNST.net in Baltimore and member of the Society of American Baseball Research.