The Notre Dame-Oklahoma game scored the largest ratings for an ABC-ESPN college football game this season, scoring a 5.9 overnight rating, which means nearly six percent of the households in the United States were tuned in to the 30-13 Notre Dame upset victory.
Notre Dame did not win the “night,” as it was edged out by FOX’s presentation of the third game of the World Series between the San Francisco Giants and the Detroit Tigers. Still, the Irish-Sooner clash did edge out the pivotal third game of the fall classic in the all important 18-49 year old demographic.
Here is the breakdown:
|Time||Net||Show||18-49 Rating||18-49 Share||Viewers Live+SD (million)|
|8:00 PM||ABC||College Football Notre Dame v. Oklahoma (8p-11p)||2.5||8||7.61|
|8:00 PM||FOX||2012 World Series (8-10p)||2.4||8||9.00|
This should be a revelation for the network, as college football viewing is usually not in the same ballpark (if you’ll pardon the expression) as the World Series when they go head-to-head.
ABC isn’t the only network benefiting from Notre Dame’s national resurgence, however. The Notre-Dame Broadcasting Company, or NBC for short, is finally saying nah-nah to the naysayers who said their huge payout to the University for the rights to the Fighting Irish home games was a waste. For example, the epic afternoon skirmish between Notre Dame and Stanford drew a 3.9 rating; not only a fifty-percent increase over last year, but a better rating than all the prime time college football games that weekend too.
Speaking of prime time, I am surprised that ABC has not yet decided that the Notre Dame “Ready for Prime Time Players’” games against Boston College or Southern California should take place under the lights.
Sure, the Trojans have lost twice, and the Eagles have seen better seasons, but after seeing the way Notre Dame has drawn this season, wouldn’t you put those games in a slot where the maximum amount of Irish lovers—and haters—are available?
Unless Notre Dame’s biggest rivals don’t want to be seen getting beat by the Irish, and are begging for mercy (and a lesser time slot) themselves…