Charlie Strong is Ready to Change Texas Football Attitude

By Jeff Kubiszyn
Charlie Strong
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New Texas Longhorns head coach Charlie Strong is not messing around.

Strong is dead serious about turning the Texas program around. The Longhorns new coach, whose hiring prompted booster Red McCombs to call it “a kick in the face,” is not afraid to get his hands dirty.

Strong jumped into the mix during the strength and conditioning drills at the Longhorns’ first spring practice. As the players ran through their conditioning regiment, the coach joined in the tug-of-war drill. His message to his players? No one person is too big for the program.

Texas is also sporting new workout gear with an important message. On the front of the shirt, it reads “Put the T back in Texas.” On the back are following words: toughness, trust, togetherness and teamwork. Strong wants his players to focus on team unity and bringing the swagger back to the Forty Acres. If Strong can get the players to buy in, he will make great strides in 2014.

Of course, the cupboard is not bare. Mack Brown has had excellent recruiting classes the last three years. According to, Texas had the No. 3 class in 2011, No. 2 class in 2012 and No. 24 class in 2013. For whatever reason, the previous coaching staff just could not get the best out of these players on the field. Strong is out to change this. The Longhorns may be just an attitude adjustment away from being a top 10 team again.

Strong is showing to be a hands-on coach. One who will jump into the trenches if necessary. How could you not to want to play for the man?

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