Top 5 Reasons Why NFL Needs A Team In Los Angeles

Top 5 Reasons Why NFL Needs A Team In Los Angeles

Farmers Field: NFL Los Angeles stadium
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It's been nearly 20 years since an NFL team has played in Los Angeles. The St. Louis Rams and Oakland Raiders began their final seasons in southern California in 1994. For all these years, the nation's No. 2 DMA (direct marketing area) has been without the nation’s No. 1 major league sport. However, things have recently changed that make the move to Los Angeles absolutely necessary for the NFL to undertake soon.

5. Three NFL Teams May Be Homeless Soon

o.Co Coliseum: Oakland Raiders and Oakland Athletics
Kelley L Cox-USA TODAY Sports

5. Three NFL Teams May Be Homeless Soon

o.Co Coliseum: Oakland Raiders and Oakland Athletics
Kelley L Cox-USA TODAY Sports

The St. Louis Rams, San Diego Chargers and Oakland Raiders are all looking to come back to L.A. This is primarily because these teams' stadium leases are expiring. The Raiders need to decide quickly. The team is sick of sharing a dirt field stadium with the Oakland A's, and is against sharing Levi's Stadium with the San Francisco 49ers in Santa Clara. These next years will be pivotal in deciding if an L.A. franchise is viable.

4. The Lakers Are Fading

Kobe Bryant: Los Angeles Lakers
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4. The Lakers Are Fading

Kobe Bryant: Los Angeles Lakers
Kirby Lee-USA TODAY Sports

There couldn’t be a better L.A. sports landscape for the NFL to flourish in. The Los Angeles Lakers have been declawed: Kobe Bryant is aging, Pau Gasol has left for Chicago and Carmelo Anthony said “no”. LeBron James wouldn’t even meet with the team. Now that the L.A. residents care less about the dwindling Lakers, it's prime time for the NFL to move in and steal the spotlight.

3. L.A. May Be the New Home of the NFL Draft

NFL Draft: Radio City Music Hall
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3. L.A. May Be the New Home of the NFL Draft

NFL Draft: Radio City Music Hall
Elsa-Getty Images Sport

Radio City Music Hall and the NFL Draft may be breaking up. After hosting the event since 1965, Radio City is somehow unable to accommodate it this year. As of now, Los Angeles and Chicago are the finalists to host the event. Because NFL executives and owners are very pro-L.A., chances are the city is favored to get the bid.

2. L.A. is a Huge, Diverse Market

Super Bowl Boulevard: female NFL fans
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2. L.A. is a Huge, Diverse Market

Super Bowl Boulevard: female NFL fans
Kirby Lee-USA TODAY Sports

The NFL has been flexing its marketing muscles over the past few years by going after niche audiences like women, children and minorities. By expanding to L.A., the NFL will be able to attract more viewers from those groups. Also, the NFL should take advantage of opportunities to attract fans who are supportive of certain players. For example, Michael Sam’s popularity could help attract the interest of the sizeable LGBT community in L.A.

1. If It Won’t Work In L.A., It’ll Never Work In London

NFL Media Day: International Series
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1. If It Won’t Work In L.A., It’ll Never Work In London

NFL Media Day: International Series
Charlie Crowhurst-Getty Images Sport

Building a successful L.A. franchise is a prerequisite to expanding into the United Kingdom. I know some people think that Los Angeles is indeed another country, but it’s really not. If the NFL can’t make it happen on American soil, in the second biggest market, it’s definitely not going to work overseas.


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