Is WWE Advertising The WWE App Too Much?
In case you haven’t heard about it before, the WWE released its own free app for use on Android and iOS devices. Unlike other companies, the WWE seems to be advertising their app excessively.
Raw is a weekly TV show where wrestling fans expect to see “wrestling” and other entertaining segments. Ever since Raw went from two hours to three, it appears the company lacked the time to fill the extra hour properly. Instead of seeing more wrestlers on the Raw card, we have been bombarded with a lot of advertisements.
Before the WWE app existed, we were subjected to a lot of promo videos highlighting the many great things the company does for the wider community. This isn’t a bad thing, but it shouldn’t be advertised throughout the actual show. The NBA has its “NBA Cares” program, but those videos are shown during the advertisements and not in the middle of an actual game.
WWE’s constant bombardment of advertising its own app during Raw has gone to a ridiculous level. Most people that watch Raw want to see wrestlers actually “wrestle.” Fans are now unable to do this since the commentators are now advertising the app during matches now. Not to mention the app is now used to schedule the matches on the show too. Instead of using twitter or texting to vote for a certain match, viewers now have to use the WWE app to cast their votes in.
Thankfully, the WWE did not advertise the app so heavily during Extreme Rules. If they talk about the app during the next PPV, then that’s a huge problem since fans pay for PPV events in the first place to avoid advertisements.
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