Monday Night Raw on Jul. 21 has the makings of a newsworthy show. Not only will the build for SummerSlam begin, but Brock Lesnar will return to WWE television for the first time in more than three months. It stands to reason that Paul Heyman will be by his side.
Brock Lesnar vs John Cena at SummerSlam has been the plan for quite some time. WWE even accidentally leaked a promotional poster for the event featuring the two superstars. It has also been reported that a televised commercial for the PPV advertising Lesnar and Cena was exposed, although there’s some doubt as to whether or not the production was fan made.
It’s still unclear what type of match the two will have or if the WWE World Heavyweight Championship will be on the line. There’s a chance Seth Rollins could cash in his money in the bank briefcase after the main event at Battleground, which would take the title in a different direction. WWE teased as much during last week’s edition of Raw, but they’re also going with the story that Dean Ambrose foils all of Rollins’ attempts. Furthermore, it seems unlikely that Cena would be given a one month title reign after the company made such a big deal about him being the greatest champion in WWE history.
With the WWE Network struggling in its infancy, the company is desperate for subscribers. WWE hopes that Lesnar and Cena will seduce people to buy the Network, especially considering the initial batch of subscriptions from the Feb. release will be coming due around the same time as SummerSlam. The only problem with the theory is that SummerSlam will still be available on PPV through InDemand, so if you only want to order the event but not the Network that option is available to you. WWE hopes that people will buy the Network anyway, with the idea that it’s a much better value than ordering PPVs individually (which it is).
In many ways Battleground is a throwaway PPV with a weak main event. Next week’s Raw is the real show to watch thanks to Lesnar’s return and the beginning of the build towards SummerSlam.