The world’s best soccer players create magic on the pitch, but Gatorade has now added a bit of music to the magic.
Their new global football spot tells the story behind the wizard-like magic of elite footballers like Lionel Messi and Landon Donovan. Gatorade managed something quite unique for this spot; they secured the rights to Disney’s classic song “Bibbidi-Bobbidi-Boo” and used it to highlight the contrast between the beauty of the game and all of the intense work that goes into it.
It is the first time that Disney has allowed the song to be used in a spot, and you can check out how you think it works below.
I think that the musical rhythm is on point here and much thanks to Gatorade as always for making me aware of this. Going to be a fun time of it here at Rant Sports in the coming months, and I hope that you all will continue to stop by.
My readers probably know that I am not the hugest soccer fanatic in the world, but I thought I would share this anecdote about Donovan. At my first Gatorade Athlete of the Year awards, I was trying to find my way to the dining room and I saw a foot holding open the door to that area, and so I stepped through the threshold. And there was Donovan.
The door was being held for me by one of the most expensive feet in all of the world, and I stood there a bit stupefied.
Never thought I would have that experience and it was quite surreal to say the least. He is the greatest American soccer player in the history of the sport in my opinion, and I only hope that I can hold the door open for him at some point in the future.