NFL Seattle Seahawks

Marshawn Lynch’s Trolling of the Media Is Not Cool

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Marshawn Lynch

Joe Nicholson – USA Today Sports

“Yeah.” A simple word and phrase we use almost daily in our lives has turned into a much deeper meaning since Seattle Seahawks running back Marshawn Lynch decided to make this his word of choice during a postgame locker room interview following a victory over the Arizona Cardinals last month.

For quite some time, Lynch has been known to be quite evasive with the media which prompted NFL commissioner Roger Goodell to levy a hefty fine of $100,000 for Lynch’s refusal to cooperate with the league’s policy. Lynch has now been making himself available, and if you’ve missed his interviews, you’ve missed quite the compelling exchange between he and a room full of reporters.

After the Seahawks’ game against Cardinals, Lynch’s epic one-word response went viral which prompted many responses from various commentators. Lynch’s usage of the word “yeah” was provided to every question he was asked during his time with the media, and the fact that it appears he sees nothing wrong with this is a problem.

Trust me, I get it. Many media members ask ridiculous questions and even go as far as to embarrass or demean players without the player getting a chance to defend themselves. Apparently, Lynch has felt this way since he left the Buffalo Bills and feels it’s best to keep his mouth shut than to say something someone can use to incriminate him. And that, I understand.

However, he has a job to do and a responsibility. Within that job description, making yourself available and talking to the media is a requirement. Failure to do so carries severe ramifications which Lynch has seen by having to write a check for one hundred grand.

What athletes have to realize is while talking to the media may be annoying and taxing at times, the two go hand in hand. Imagine playing a game and nobody knew about it, nobody took pictures, gave commentary, or anything. There would be no endorsement dollars to be made and whatever fame and notoriety they have currently would be hard to come by, especially on a national scale.

As for Lynch, he should be thanking the media for his sweet endorsement with Skittles as the media gave the back story behind this touchdown celebration and talked about it ad nauseam. If cameras and writers were not around to give free advertisement to Skittles and mention the reason Lynch snacks on them after a touchdown, would there be any reason for the candy company to reach out to Lynch to offer him an abundance of money to promote their product? The answer is no.

But unfortunately Lynch doesn’t see it that way. Therefore, he will continue to shun his duty and make a mockery out of the league – but that’s just my perspective.

“Thanks for asking.”

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